Comments for Eric on Search: Southern Indiana Search Engine Optimization and Marketing Blog http://www.ericonsearch.com Search Engine Optimization and Consulting | Search Marketing Solutions | Online Reputation Management Thu, 02 Sep 2010 12:13:37 +0200 hourly 1 http://wordpress.org/?v=3.0.1 Comment on Why I am stoked to go to Nanaimo… by Eric http://www.ericonsearch.com/why-i-am-stoked-to-go-to-nanaimo/comment-page-1/#comment-2926 Eric Thu, 02 Sep 2010 12:13:37 +0000 http://www.ericonsearch.com/?p=297#comment-2926 Wish you going to be there too! @Morgan - I could not agree more. Wish you going to be there too! @Morgan – I could not agree more.

]]> Comment on Bing now powers Yahoo’s search…for real. by Eric http://www.ericonsearch.com/bing-now-powers-yahoos-search-for-real/comment-page-1/#comment-2925 Eric Thu, 02 Sep 2010 12:12:45 +0000 http://www.ericonsearch.com/?p=299#comment-2925 @YSE - Hang in there Alex. YSE may be going away. I am seeing conflicting reports. Ain't over til the fat lady sings... @Market Share - All of Bing's marketing in the past merely took share from Yahoo and gave it to them. IMO they started out after Google, but got Yahoo...Combined the two entities have 2 problems. The first is that they are two companies and two brands...time will take care of that. The second is that Google's results are still far more relevant than Ying's (like that BTW ;-) ) @YSE – Hang in there Alex. YSE may be going away. I am seeing conflicting reports. Ain’t over til the fat lady sings…

@Market Share – All of Bing’s marketing in the past merely took share from Yahoo and gave it to them. IMO they started out after Google, but got Yahoo…Combined the two entities have 2 problems. The first is that they are two companies and two brands…time will take care of that. The second is that Google’s results are still far more relevant than Ying’s (like that BTW ;-) )

]]> Comment on Why I am stoked to go to Nanaimo… by Alex Cortez http://www.ericonsearch.com/why-i-am-stoked-to-go-to-nanaimo/comment-page-1/#comment-2923 Alex Cortez Wed, 01 Sep 2010 23:10:43 +0000 http://www.ericonsearch.com/?p=297#comment-2923 First, glad that you are recovering well. I really wish I was going to the REW Summit. Being a moderator/member on the REW forums, it's obvious that kind of people who frequent that site are people who will be industry leaders by their unwavering commitment to excellence. Morgan leads the way by example. First, glad that you are recovering well. I really wish I was going to the REW Summit. Being a moderator/member on the REW forums, it’s obvious that kind of people who frequent that site are people who will be industry leaders by their unwavering commitment to excellence. Morgan leads the way by example.

]]> Comment on Bing now powers Yahoo’s search…for real. by Alex Cortez http://www.ericonsearch.com/bing-now-powers-yahoos-search-for-real/comment-page-1/#comment-2922 Alex Cortez Wed, 01 Sep 2010 22:15:03 +0000 http://www.ericonsearch.com/?p=299#comment-2922 That Yahoo Site Explorer will stay is HUGE in as far as being able to gauge many parameters of a site's current status. Yahoo had always given me much more love than Bing, but I had noticed that Bing traffic to my indexed IDX pages was much better in terms of converting so hopefully the same will hold true for all Bing-directed traffic. Any projections as to whether BinHoo (or Ying, or whatever people want to call it now) will be able to take any market share from Google? I've been seeing much more marketing for Bing nowdays. That Yahoo Site Explorer will stay is HUGE in as far as being able to gauge many parameters of a site’s current status. Yahoo had always given me much more love than Bing, but I had noticed that Bing traffic to my indexed IDX pages was much better in terms of converting so hopefully the same will hold true for all Bing-directed traffic. Any projections as to whether BinHoo (or Ying, or whatever people want to call it now) will be able to take any market share from Google? I’ve been seeing much more marketing for Bing nowdays.

]]> Comment on Syndication – How real estate is different. by Alex Cortez http://www.ericonsearch.com/syndication-how-real-estate-is-different/comment-page-1/#comment-2921 Alex Cortez Wed, 01 Sep 2010 22:10:46 +0000 http://www.ericonsearch.com/?p=285#comment-2921 Thanks for the kind words, Eric. I was actually getting pretty down as far as SERP progress (or the lack thereof), but on the day my site turned 6 months old I saw some VERY significant changes on the Google SERPs, so I feel much better that the basic principles of SEO that I've been pushing can/will pay off. Btw, I'm guest-blogging on FOREM this week, check it out if you can. Thanks for the kind words, Eric. I was actually getting pretty down as far as SERP progress (or the lack thereof), but on the day my site turned 6 months old I saw some VERY significant changes on the Google SERPs, so I feel much better that the basic principles of SEO that I’ve been pushing can/will pay off. Btw, I’m guest-blogging on FOREM this week, check it out if you can.

]]> Comment on The Ten Commandments of SEO. by Jason Painter http://www.ericonsearch.com/the-ten-commandments-of-seo/comment-page-1/#comment-2918 Jason Painter Sat, 28 Aug 2010 14:31:33 +0000 http://www.ericonsearch.com/?p=257#comment-2918 Great list...I guess if your mentioned all the things that could get you penalized in Google it would be more like the 100 commandments. Good read though, thanks for sharing. Great list…I guess if your mentioned all the things that could get you penalized in Google it would be more like the 100 commandments. Good read though, thanks for sharing.

]]> Comment on Syndication – How real estate is different. by Eric http://www.ericonsearch.com/syndication-how-real-estate-is-different/comment-page-1/#comment-2909 Eric Fri, 13 Aug 2010 22:07:01 +0000 http://www.ericonsearch.com/?p=285#comment-2909 Too bad you are not coming to the Summit! It will be fun..will be taking pictures and posting them this year..I say that every year, but this time I mean it...hehe @Not sure that it’s paying off yet, but enjoying the ride so far. -- Dude, you are doing GREAT...It is TOTALLY paying off and I can show you where and how I know. I am headed home tonight, but will be in the office tomorrow, ping me when you have a minute and I will show you what I am seeing. To be honest, I have not seen anyone take it on like you have in a while... Too bad you are not coming to the Summit! It will be fun..will be taking pictures and posting them this year..I say that every year, but this time I mean it…hehe

@Not sure that it’s paying off yet, but enjoying the ride so far. — Dude, you are doing GREAT…It is TOTALLY paying off and I can show you where and how I know. I am headed home tonight, but will be in the office tomorrow, ping me when you have a minute and I will show you what I am seeing. To be honest, I have not seen anyone take it on like you have in a while…

]]> Comment on Syndication – How real estate is different. by Alex Cortez http://www.ericonsearch.com/syndication-how-real-estate-is-different/comment-page-1/#comment-2908 Alex Cortez Fri, 13 Aug 2010 21:28:25 +0000 http://www.ericonsearch.com/?p=285#comment-2908 Thoughts? Yeah, I really wish I was heading to the REW Summit! Grrr... Back to post, I can definitely see your point, many PR5/PR6 blogs don't update very often. Clearly they have built authority through time by keeping their content relevant and 'link-worthy'. And sure, posting just for the sake of posting can be quite counter-productive by spending time that could be spent doing something with a higher ROI and turning off visitors by low-quality content. However, as a relatively new blogger, I can say firsthand that it's difficult not to want to be as proactive/productive as possible right off the bat. I have shifted my focus so instead of bombarding my hyper-local blog continuously, I have become a contributor on a few other blogs (BH, BP, HG) in order to: a) gain exposure to a bigger audience, and b) be able to write content besides Maui info/data. Not sure that it's paying off yet, but enjoying the ride so far. Thoughts? Yeah, I really wish I was heading to the REW Summit! Grrr… Back to post, I can definitely see your point, many PR5/PR6 blogs don’t update very often. Clearly they have built authority through time by keeping their content relevant and ‘link-worthy’. And sure, posting just for the sake of posting can be quite counter-productive by spending time that could be spent doing something with a higher ROI and turning off visitors by low-quality content. However, as a relatively new blogger, I can say firsthand that it’s difficult not to want to be as proactive/productive as possible right off the bat. I have shifted my focus so instead of bombarding my hyper-local blog continuously, I have become a contributor on a few other blogs (BH, BP, HG) in order to: a) gain exposure to a bigger audience, and b) be able to write content besides Maui info/data. Not sure that it’s paying off yet, but enjoying the ride so far.

]]> Comment on Syndication – How real estate is different. by Eric http://www.ericonsearch.com/syndication-how-real-estate-is-different/comment-page-1/#comment-2899 Eric Mon, 09 Aug 2010 08:42:11 +0000 http://www.ericonsearch.com/?p=285#comment-2899 Great question Alex! (warning- long comment ahead) Here's my take... (not sure it is THE answer...but it is MY answer). grin. It is something I will be covering at the REW Summit as well as we look to build authority on 30 minutes a day. My PR5 blog did not start out that way. I wrote very similarly then as I do now. Perhaps a bit more frequently then, but not much. The question IMO of how often to write revolves around what your purpose is. For a blog, each post can serve several purposes. It can help you forge a specific connection in an industry. It can help you connect with new friends and build your online authority. It can be a phrase that you want to rank for to build RELEVANT traffic. and finally it can be controversial and build your notoriety in an online community. A side effect of MOST of these purposes is that they will build links and authority as part of accomplishing the purpose. I am sure there are other purposes as well, but I am just listing a few. So let's look at an example. How many of my purposes listed above did my post on Carolyn Capalbo accomplish. (Hint: Quite a few.) ;-) So, looking back on it I am pleased with the ROI of that post. To me, it takes a really good meeting to beat no meeting at all and a really good post to beat no post at all. I think oftentimes REALTORS fill their blogs as well with City Market Update type of posts that do not accomplish much in terms of building traffic. I think they are better served using an indexable IDX to generate the content that can be ranked. Link to it internally. And use the blog as the connection point and write to build authority from there more than write to add indexed pages to the site. Thoughts? Great question Alex!

(warning- long comment ahead)

Here’s my take… (not sure it is THE answer…but it is MY answer). grin. It is something I will be covering at the REW Summit as well as we look to build authority on 30 minutes a day.

My PR5 blog did not start out that way. I wrote very similarly then as I do now. Perhaps a bit more frequently then, but not much. The question IMO of how often to write revolves around what your purpose is.

For a blog, each post can serve several purposes. It can help you forge a specific connection in an industry. It can help you connect with new friends and build your online authority. It can be a phrase that you want to rank for to build RELEVANT traffic. and finally it can be controversial and build your notoriety in an online community. A side effect of MOST of these purposes is that they will build links and authority as part of accomplishing the purpose. I am sure there are other purposes as well, but I am just listing a few.

So let’s look at an example. How many of my purposes listed above did my post on Carolyn Capalbo accomplish. (Hint: Quite a few.) ;-) So, looking back on it I am pleased with the ROI of that post.

To me, it takes a really good meeting to beat no meeting at all and a really good post to beat no post at all.

I think oftentimes REALTORS fill their blogs as well with City Market Update type of posts that do not accomplish much in terms of building traffic. I think they are better served using an indexable IDX to generate the content that can be ranked. Link to it internally. And use the blog as the connection point and write to build authority from there more than write to add indexed pages to the site.

Thoughts?

]]> Comment on Syndication – How real estate is different. by Alex Cortez http://www.ericonsearch.com/syndication-how-real-estate-is-different/comment-page-1/#comment-2898 Alex Cortez Mon, 09 Aug 2010 04:42:50 +0000 http://www.ericonsearch.com/?p=285#comment-2898 Interesting post, Eric. Very. Fortunately the big sites (Zillow, Trulia, Realtor) do not have a stronghold on my local market. I would really hate to be competing against the big guys who only have content because WE, the real estate industry, feed it to them (and then they turn around, compete with us, and monetize it). Question though, you said you do NOT recommend putting 'fresh' content a bizillion times a day on your blog. I get the point, writing daily would undermine the quality of the content, but how often would you recommend writing for those establishing their sites? Would the same rules of your PR5 blog apply to lowly bloggers starting out? Interesting post, Eric. Very. Fortunately the big sites (Zillow, Trulia, Realtor) do not have a stronghold on my local market. I would really hate to be competing against the big guys who only have content because WE, the real estate industry, feed it to them (and then they turn around, compete with us, and monetize it).

Question though, you said you do NOT recommend putting ‘fresh’ content a bizillion times a day on your blog. I get the point, writing daily would undermine the quality of the content, but how often would you recommend writing for those establishing their sites? Would the same rules of your PR5 blog apply to lowly bloggers starting out?

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